The influencer marketing agency brands trust for real revenue not reach.
Valors runs performance-driven, revenue-share influencer campaigns across MENA. 5,000+ vetted creators, full attribution, bilingual content, and ROAS most agencies can't match.
Influencer Marketing Agency — service summary
Valors runs performance-driven, revenue-share influencer campaigns across MENA. 5,000+ vetted creators, full attribution, bilingual content, and ROAS most agencies can't match.
- Service
- The influencer marketing agency brands trust for real revenue not reach.
- Company
- Valors Media — influencer, affiliate & performance marketing agency
- Offices
- Cairo, Egypt · Sharjah, United Arab Emirates
- Markets served
- Saudi Arabia, United Arab Emirates, Egypt and the wider GCC/MENA region
- Countries served
- Saudi Arabia, UAE, Egypt, Qatar, Kuwait, Bahrain, Oman, Jordan, Lebanon, Iraq, Morocco, Tunisia, Algeria
- Core services
- Influencer marketing, affiliate & revenue-share programmes, TikTok LIVE and TikTok Shop, UGC production, social commerce, performance marketing
- Industries
- Ecommerce, fashion & beauty, F&B, fintech, travel, health, gaming, education, real estate
- Creator network
- 5,000+ vetted MENA creators
- Tracked performance
- 12M+ reach · $2.8M+ GMV · 4.2% average engagement · 4.2x ROAS
- Languages
- Arabic (MSA & Gulf/Egyptian dialects), English
- Response time
- Under 24 hours on business days
- Campaign launch time
- Under 48 hours from brief approval
Why brands choose Valors
We're a performance-first agency, not a content shop. Every campaign is built around revenue you can attribute.
Revenue-share by default
Most campaigns operate on CPA or revenue-share — you pay for outcomes, not impressions or vanity reach.
5,000+ vetted creators
Direct relationships across TikTok, Instagram, YouTube, and Snapchat. Vetted for audience authenticity and conversion track record.
Full attribution stack
Every click, sale, and code redemption tracked through our publisher dashboard. Real-time reporting in USD or local currency.
Native MENA team
Arabic-speaking strategists covering Saudi Arabia, the UAE and Egypt. Arabic transcreation — not translation — for content that converts locally.
Brand-safe, contract-backed
Every creator under written contract with brand-safety clauses, IP rights, and clear deliverables.
Cross-platform reach
Same campaign, optimized per platform. We staff TikTok, Instagram, YouTube Shorts, and Snapchat where your audience actually is.
How a Valors campaign comes together
From kickoff to first attributed sale — usually under 48 hours.
Discovery call
Share your brand, KPIs, and budget. We send a creator shortlist and ROAS forecast within 24 hours.
Campaign build
Brief, contracts, codes, and creative direction. Bilingual copy + content QA. Live in <48 hours.
Launch & optimize
Creators publish on schedule. We monitor early performance and rotate budget toward top creators within the first week.
Report & scale
Weekly reporting on ROAS, AOV, GMV, and creator-level performance. Wins are doubled down on; underperformers replaced.
Platforms we run influencer campaigns on
TikTok
Short-form, TikTok Shop integrations, and TikTok Live commerce. Our largest creator network in MENA.
Reels, Stories, and shoppable posts. Strong for fashion, beauty, F&B, and luxury verticals.
YouTube
Long-form integrations and Shorts. The most evergreen creator content with best long-tail compounding ROI.
Snapchat
Top-3 platform in Saudi Arabia. We run Stories, Spotlight, and creator partnerships at scale.
X (Twitter)
B2B, fintech, and tech audiences. Threaded campaigns and creator partnerships.
Still the #1 social platform in Egypt by reach. Strong for FMCG and mass-market campaigns.
What's included in every engagement
How we deliver — step by step
The same operating process runs on every engagement, whether the campaign is one creator in Kuwait or 200 creators across the GCC. Each step has an owner, a deliverable, and a checkpoint you can review.
1. Brief & market fit
We start from the commercial objective — awareness, acquisition, or GMV — then decide which of the 13 MENA markets, platforms, and creator tiers can actually deliver it inside the budget. If a market cannot hit the target, we say so before signing.
2. Creator selection & vetting
Creators are shortlisted from our vetted network of 5,000+ MENA creators using audience-country split, real (not follower-implied) engagement, 90-day posting consistency, brand-safety review of past content, and dialect fit. We manually review the last 20 posts of every creator before proposing them.
3. Briefing & content approval
Each creator receives a written brief in their own dialect with hooks, mandatories, disclosure requirements, and posting windows. Drafts are reviewed against the brand's guidelines and local advertising rules before anything is published.
4. Tracking setup
Every creator gets a unique affiliate link, coupon code, or UTM set before launch, so reach, clicks, orders, and revenue can be attributed per creator. No campaign goes live without attribution in place.
5. Measurement & optimisation
We read performance at creator level from day two, reallocate budget from underperformers to proven content, and amplify the top-performing organic posts with paid support instead of boosting everything equally.
6. Reporting & handover
Reporting covers reach, engagement rate, clicks, conversions, revenue, effective CPM/CPA, and ROAS per creator and per platform, plus what we would change in the next wave. Raw data is shared, not just a summary slide.
Why brands trust Valors
Compliance-first delivery
Disclosure and licensing requirements are applied per market — including GAMR/GCAM authorisation in Saudi Arabia, NMC influencer licensing in the UAE, and ASA-style disclosure norms elsewhere in MENA.
Operated in-market
Campaigns are run by Arabic-speaking teams covering Saudi Arabia, the UAE and Egypt — briefs, negotiation, and creator management happen in the creator's own language and dialect.
Performance attribution, not estimates
Results come from affiliate tracking, coupon-level attribution, and platform analytics exports. Where a figure cannot be attributed, we label it as reach or impressions rather than sales.
Contracted creators
Every activation is covered by a written agreement: deliverables, usage rights, exclusivity windows, and payment terms are agreed before content is produced.
Fraud & audience screening
Follower authenticity, engagement spikes, and audience geography are screened before a creator is approved, so budget is not spent on inflated audiences.
Wave-based iteration
We treat the first wave as a structured test, then scale the creator profiles, hooks, and platforms that proved out — rather than repeating the same plan each quarter.
Results from campaigns that scaled
Real numbers from real brand partners across MENA.
120 micro-creators in KSA drove a 5.2x ROAS in the first 30 days.
Affiliate + influencer combo lifted GMV by 340% during a flash sale.
Story-led campaign reached 8.4M Gulf women in two weeks.
TikTok Live event generated $185K in GMV across 4 sessions.
Snapchat creators doubled conversion vs paid ads benchmark.
YouTube creator coupons drove 12K+ verified purchases in 21 days.
Premium tier creators delivered 4.8% engagement on luxury launch.
Full creator activation deployed across MENA in under 48 hours.
Frequently asked questions
How is Valors different from a typical influencer agency?
Most agencies are paid on a flat fee — they make money whether or not your campaign drives revenue. Valors operates primarily on revenue-share and CPA, meaning we only succeed when you do. We're also fully native to MENA, with strategists, creators, and infrastructure all in-region.
What's a typical campaign budget?
Managed campaigns typically start at $5,000 USD. Affiliate-only programs (commission-only) have no minimum spend — you only pay when sales happen.
Do you handle Arabic content production?
Yes. Every campaign has bilingual creative direction. Arabic content is transcreated by native speakers (not translated), with attention to dialect (Saudi, Emirati, Egyptian) for the target audience.
How fast can a campaign go live?
Most campaigns launch within 48 hours of contract signing. We have pre-vetted creator lists for the top MENA verticals, so the bottleneck is usually brand approvals — not creator sourcing.
What ROAS can I realistically expect?
Across our portfolio, average ROAS is 4.2x. High-performing verticals (fashion, beauty, F&B) often exceed 6–8x. ROAS depends on offer strength, creative quality, and AOV — we forecast it conservatively before contract signing.
Do you work with brands outside MENA?
Yes. We have global brands using Valors specifically because they want MENA-specific creator distribution. We commonly handle cross-border campaigns where Egyptian creators reach GCC audiences, or Saudi creators reach Egyptian audiences.
Ready to run influencer campaigns that actually convert?
Tell us your brand, target audience, and KPIs. We'll send a creator list and a tracked campaign plan within 48 hours.
Get a campaign planInsights from our team on creator and performance marketing.
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Pay-per-sale programs with full attribution.
Official TikTok Live partner — live commerce at scale.
Pay-for-results campaigns across MENA.
800+ vetted Saudi creators across TikTok & Snapchat.
Premium creators in Dubai & Abu Dhabi.
Largest MENA creator pool, low-CPM reach.
Saudi capital — Najdi creators & local reach.
Lifestyle, luxury & expat-targeted campaigns.