Partnerships

    Partner with Valors Media

    Valors Media works with agencies, affiliate networks, commerce platforms, creators and publishers across the Middle East and North Africa. Partners use a contracted network of 5,000+ creators, campaign launches in under 48 hours and reporting built for client-facing review. Five partnership tracks are open — each with a defined scope and commercial model.

    Start a partnership conversation

    Partnership tracks

    Agency and media partners

    Creative, media and performance agencies that need a creator execution layer in MENA.

    What the partnership covers

    • White-label creator sourcing, contracting and content delivery
    • Arabic-language creator briefs and localisation
    • Campaign reporting your client team can present without rework

    Commercial model: Referral fee or white-label rate card, agreed per engagement.

    Affiliate networks and tracking platforms

    Networks, SaaS tracking platforms and coupon publishers operating in the Gulf and North Africa.

    What the partnership covers

    • Creator supply for coupon and link-based programmes
    • Conversion tracking mapped to creator IDs and payout rules
    • Joint benchmarks on commission structures by category

    Commercial model: Revenue share on tracked sales, or a per-programme integration fee.

    Platform and commerce partners

    Marketplaces, ecommerce platforms and live-commerce products expanding creator supply in MENA.

    What the partnership covers

    • Creator recruitment and onboarding at volume
    • TikTok LIVE and live shopping host programmes with a fixed schedule
    • Category-level supply for beauty, fashion, FMCG and electronics

    Commercial model: Programme retainer or per-host activation fee.

    Creators and talent managers

    Creators and management agencies in Saudi Arabia, the UAE, Egypt and the wider Arab region.

    What the partnership covers

    • Access to brand campaigns with clear deliverables and payment terms
    • Affiliate and commission programmes alongside flat-fee work
    • Live selling slots with product, script and logistics handled

    Commercial model: Flat fee, commission, or hybrid — set per campaign before signature.

    Publishers, podcasts and event partners

    Trade publications, newsletters, podcasts and conference organisers covering MENA marketing.

    What the partnership covers

    • Original data and commentary from Valors Media research
    • Guest articles and expert contributions on creator commerce
    • Panel and keynote participation on influencer marketing in the Gulf

    Commercial model: Editorial collaboration, no payment for coverage.

    How a partnership starts

    Valors Media partnership onboarding steps
    StepWhat happensTypical timing
    1. Intro callScope, markets, categories and the commercial modelWithin 2 working days
    2. Pilot briefOne campaign or programme defined with deliverables and KPIs2–4 working days
    3. LaunchCreators contracted and content liveUnder 48 hours after sign-off
    4. ReviewReach, engagement, tracked sales and ROAS reviewed togetherEnd of pilot
    5. AgreementRolling partnership terms documentedAfter a successful pilot

    Partnership FAQs

    How do I become a Valors Media partner?

    Email info@valors.agency with your organisation, the partnership track that fits, the markets you cover and what you need from a creator partner. Most partnerships start with a single pilot campaign or programme before a longer agreement.

    Does Valors Media offer white-label creator services to agencies?

    Yes. Agencies can use Valors Media as an execution layer for creator sourcing, contracting, content delivery and reporting, either white-labelled under the agency's brand or as a named partner.

    What is the referral model for agency partners?

    Referral fees or a white-label rate card are agreed per engagement, depending on scope and whether the agency handles strategy and client reporting. Terms are documented before any campaign starts.

    Can affiliate networks plug into the Valors creator network?

    Yes. Valors Media supplies creators for coupon and link-based affiliate programmes, and maps conversions to creator IDs so payouts follow the network's existing rules. Commission share is set per programme.

    How do creators and talent managers join?

    Creators apply through the creators page and are contracted per campaign. Talent managers representing multiple creators can email info@valors.agency to onboard a roster in one step.

    Does Valors Media pay for media coverage or backlinks?

    No. Editorial collaborations are unpaid. Valors Media contributes data, commentary and guest articles, and publishers decide independently whether and how to cover it.

    Which markets can partners activate in?

    Saudi Arabia, the UAE, Egypt, Qatar, Kuwait, Bahrain, Oman and Jordan have the deepest creator coverage. Morocco, Tunisia, Algeria, Iraq, Lebanon, Libya and Palestine are available on a per-campaign basis.

    How quickly can a partner campaign launch?

    Once the brief and budget are confirmed, most creator campaigns launch in under 48 hours because creators are already contracted in the network.